Creative Director + Design

Mary Heine

Event Graphics · Publication · Web

My Services

Event Graphics

Stadium, Retail and Interior Decor. 2014 & 16 Tour of Utah, 2014 and 2016 NFL Pro Bowl, Covey Sports Conventions, USOC Graphics and USA Weightlifting. Tradeshows and Wayfinding.

Publication

Small Format Publications and XX-Large Graphics. Pre-press specialist, Data merge, Tabs, Reports and everything in between. I know my substrates and printers!

Web Design

Dynamic Front-end Design, Digital Display Design, On-line Advertising and Marketing, Dreamweaver, Flash and Premier Pro. Basic UX Design. Basic CSS and HTML.

About Me

When I was a kid I was always drawing or building something - maybe it was a picture of a pony to entertain and delight my classmates and, of course, annoy my teachers, or maybe it was building and decorating a dollhouse. It really didn't matter what the medium was, I couldn't resist the call to create, and I discovered that I enjoyed the process more than the finished product. Well, not much has changed. I still love creating meaningful visual experiences. I believe that form should follow function - that a design is only effective if it creates a memorable experience. Making this world a little more exciting and a little more beautiful is still a defining passion of mine.

As a seasoned vet in the design industry - formally trained with a focus on graphic design and advertising - I have experience in both large and small format printing, front-end web design and building meaninful interactive consumer experiences. But, more importantly, I work like a boss when it's crunch time - you can always count on me for fresh user friendly designs.

skills

In addition to the Adobe CC suite, I am experienced with Microsoft Office/Excel/PowerPoint, Google Docs, Quark Express, SketchUp, Constant Contact, Mail Chimp and Bootstrap.

90%

InDesign

85%

Photoshop

100%

Illustrator

70%

Dreamweaver

My Work

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NFL 2016 Pro Bowl

Oahu, Hawaii

Multiple venues - Aloha Stadium, Player’s Hotel - Turtle Bay, NFL HQ - Sheraton, Honolulu Airport, Waikiki Beach - Beach Party, Aloha Stadium - Tailgate Party.

First step of this project was to define the most valuable real-estate (field survey) for each venue. I then designed creatives for the NFL Brand Director to ensure proper display logos, colors and images in accordance with the NFL Pro Bowl Style Guide. Also worked with the Project Manager to determine the appropriate substrate and finishing for each element, worked with pre-press and production to ensure color consistency on all substrates. Worked with shipping to hit install dates, worked with install to ensure that the final product was stretched properly and secured properly to avoid property damage and look amazing.

Tour Of Utah

Stage Race, Utah

2015 and 2016 Larry H. Miller Tour of Utah - Multiple venues - Start and finish gates, Award Stages, Course banners, information kiosks, asphalt decals and VIP Banners.

The Larry H. Miller Tour of Utah is one of only five UCI-sanctioned, multi-stage, pro cycling events in North America. Known as "Americas's Toughest Stage Race" showcasing some of the world’s most prestigious teams and cyclists for seven days in August, this event now attracts worldwide attention as the top international cycling event that follows the Tour de France. Nearly a decade since its opening circuit, the Tour of Utah, today, stands shoulder to shoulder with the most prestigious professional bicycle stage race events as our answer to the greatest cycling challenges the world has to offer.

2016 Olympic Team Trials

Salt Palace, Salt Lake City, Utah

2016 Weightlifting Olympic Team Trials in SLC. SCOPE: Multiple backdrops, window clings, floor decals platform stage covers, table throws, custom chair covers, street pole banners, social media ads and a Powerpoint presentation.

University of Utah
Skin Safe Exhibit

Huntsman Cancer Institute

University of Utah Dermatology Sunsafe exhibit located in Murry, Utah. Designed interactive game for children, information panels, shade leaves and digital menu displays. Worked within the University of Utah Style Guide for my color palatte. Created computer illustrations for all imagery. Also created retractable banners of the information panels for display at multiple locations.

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Rocky Mountain Raceway

Jim Waters Vehicle Wrap

Custom design for Jim Waters of Rocky Mountain Raceway. Created the template for this one of a kind asphalt modified racecar and a sprint car. Created the design for both cars. Palette was based on owner's requested colors. Worked with pre-press to ensure the correct colors and directed final install of both cars. Thanks to Rocky Mountain Raceway for the photos.

Covey S.P.O.R.T.S. Conference

Event Graphics

SportsEvents Media Group, the leading industry publication focused exclusively on helping sports event planners produce excellent competitions in the United States and Canada hosts the Covey Communications Sports Conference, also known as the S.P.O.R.T.S. Relationship Conference. My job was to create banners, posters, flags and other needed elements for the different activities.

Online Marketing

Websites, Landing Pages & Email Blasts

My frontend web design history began with the traditional table designs and has evolved to include fluid website designs utilizing Bootstrap's scrolling website structure. I understand basic coding - HTML5, CSS and some JavaScript.

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Identity

Logo Designs

Logo design for clients includes a comprehensive package of business cards, letterheads and envelopes - everything needed to brand a company.

Contact Me

I am available for freelance - send me an email and let's discuss your project!